Recommended Reading List

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SUCCESSION

14. On Grief and Grieving: Finding the Meaning of Grief Through the Five Stages of Loss

Author: Kubler-Ross

A modern classic text on the crucial role of grieving in dealing with loss, by the author who first explored the now famous five stages of grief—On Grief and Grieving is an invaluable blend of Kubler-Ross’s practical wisdom, case studies, and her own experiences and spiritual insight.

Elisabeth Kübler-Ross’s On Death and Dying changed the way we talk about the end of life. Before her own death in 2004, she and David Kessler completed On Grief and Grieving, which looks at the way we experience the process of grief.

Just as On Death and Dying taught us the five stages of death—denial, anger, bargaining, depression, and acceptance—On Grief and Grieving applies these stages to the grieving process and weaves together theory, inspiration, and practical advice, including sections on sadness, hauntings, dreams, isolation, and healing. This is “a fitting finale and tribute to the acknowledged expert on end-of-life matters” (Good Housekeeping).

GROWTH

13. Ogilvy on Advertising

Author: David Ogilvy

A candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business.”

Told with brutal candor and prodigal generosity, David Ogilvy reveals:

– How to get a job in advertising
– How to choose an agency for your product
– The secrets behind advertising that 
works
– How to write successful copy–and get people to read it
– Eighteen miracles of research
– What advertising can do for charities

And much, much more.

BRAND

12. Confessions of an Advertising Man

Author: David Ogilvy

David Ogilvy was considered the ‘father of advertising’ and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionised the world of advertising and became a bible for the sixties Ad generation. This timeless business classic is as fresh and relevant now as the day it was written and forms an essential blueprint for good practice in business.

Read how Mad Men series creator, Matthew Weiner, studied David Ogilvy’s advertising bible, Confessions of an Advertising Man to understand the inner workings of agency life in this piece in the Australian Financial Review.

RISK

11. From Predators to Icons: Exposing the Myth of the Business Hero

Author: Michel Villette Author: Catherine Vuillermot

In the popular imagination, the business media, and the schools of business and management that train new generations of entrepreneurs and executives, achieving extraordinary success in business is attributed to far-sighted individuals who have taken bold risks, provided innovative leadership, and introduced new products, services, or ideas superior to those of the competition. Amid the growing skepticism about the means by which vast amounts of wealth are accumulated and its consequences, however, this belief is long overdue for reevaluation.In From Predators to Icons, Michel Villette, a sociologist, and Catherine Vuillermot, a business historian, examine the careers of thirty-two of today’s wealthiest global executives–including Warren Buffett, Ingvar Kamprad, Bernard Arnault, Jim Clark, and Richard Branson–in order to challenge the conventional explanations for their extreme success and come to a better understanding of modern business practices. In contrast to the familiar image of the entrepreneur as a visionary with a plan, Villette and Vuillermot instead discover a far less dramatic process of improvised adaptations gradually assembled into a coherent course of conduct. And rather than being risk-takers, those who are most successful in business are risk-minimizers. Huge gains, these case studies reveal, are most reliably obtained in circumstances where the entrepreneur has established careful provisions for risk reduction.

DIGITAL

10. Invent and Wander: The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

Author: Jeff Bezos 

In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin, with a 10,000-word introduction penned by Walter Isaacson ― bestselling biographer of Steve Jobs, Albert Einstein, Ben Franklin, and Leonardo da Vinci.

In this collection of Jeff Bezos’s writings―his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas―you’ll gain an insider’s view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:

  • The importance of a Day 1 mindset
  • Why ‘it’s all about the long term’
  • What it really means to be customer obsessed
  • How to start new businesses and create significant organic growth in an already successful company
  • Why culture is an imperative
  • How a willingness to fail is closely connected to innovation
  • What the Covid-19 pandemic has taught us
    Each insight offers new ways of thinking through today’s challenges―and more importantly, tomorrow’s―and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.

FINANCIAL

9. The Simple Path to Wealth: Your road map to financial independence and a rich, free life

Author: J L Collins

Here’s an important truth: Complex investments exist only to profit those who create and sell them. Not only are they more costly to the investor, they are less effective.

The simple approach I created for her and present now to you, is not only easy to understand and implement, it is more powerful than any other.

Together we’ll explore:

  • Debt: Why you must avoid it and what to do if you have it.
  • The importance of having F-you Money.
  • How to think about money, and the unique way understanding this is key to building your wealth.
  • Where traditional investing advice goes wrong and what actually works.
  • What the stock market really is and how it really works.
  • Why the stock market always goes up and why most people still lose money investing in it.
  • How to invest in a raging bull, or bear, market.
  • Specific investments to implement these strategies.
  • The Wealth Building and Wealth Preservation phases of your investing life and why they are not always tied to your age.
  • How your asset allocation is tied to those phases and how to choose it.
  • How to simplify the sometimes confusing world of 401(k), 403(b), TSP, IRA and Roth accounts.
  • TRFs (Target Retirement Funds), HSAs (Health Savings Accounts) and RMDs (Required Minimum Distributions).
  • What investment firm to use and why the one I recommend is so far superior to the competition.
  • Why you should be very cautious when engaging an investment advisor and whether you need to at all.
  • Why and how you can be conned, and how to avoid becoming prey.
  • Why I don’t recommend dollar cost averaging.
  • What financial independence looks like and how to have your money support you.
  • What the 4% rule is and how to use it to safely spend your wealth.
  • The truth behind Social Security.
  • A Case Study on how this all can be implemented in real life.

Don’t let any of this intimidate you. Those that have gone before you say:

“….in his patented no-frills and often humorous style, JL makes it both approachable and simple. And powerful.”
“…effective message told in a visual, funny style.”
“…a refreshingly unique and approachable take on investing.”
“JL Collins has the gift of making boring financial concepts funny and interesting.”
“Instead of esoteric equations about measuring a stock’s alpha and comparing it to its beta, he lights up the campfire and starts telling stories.”

Enjoy the read, and the journey!

FINANCIAL

8. Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!

Author: Robert T. Kiyosaki

Rich Dad Poor Dad is Robert’s story of growing up with two dads ― his real father and the father of his best friend, his rich dad ― and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

25 Years…20/20 Hindsight
In the 25th Anniversary Edition of this classic, Robert offers an update on what we’ve seen over the past 25 years related to money, investing, and the global economy. Sidebars throughout the book will take readers “fast forward” ― from 1997 to today ― as Robert assesses how the principles taught by his rich dad have stood the test of time.

In many ways, the messages of Rich Dad Poor Dad, messages that were criticized and challenged two decades ago, are more meaningful, relevant and important today than they were 25 years ago.

As always, readers can expect that Robert will be candid, insightful… and continue to rock more than a few boats in his retrospective.

Will there be a few surprises? Count on it.
Rich Dad Poor Dad
• Explodes the myth that you need to earn a high income to become rich
• Challenges the belief that your house is an asset
• Shows parents why they can’t rely on the school system to teach their kids about money
• Defines once and for all an asset and a liability
• Teaches you what to teach your kids about money for their future financial success

CLIENTS

7. Be My Guest

Author: Conrad Hilton

Be My Guest is a story about a inspiring saga of the man behind one of Americas great success stories. Conrad Hilton was born in San Antonio, Socorro County, Territory of New Mexico. Born with a family of six which are two sister name Felice & Eva, brother Carl, his mother Mary Laufersweiler Hilton & father name Augustus Holver Hilton or Gus. His father was a big man physically-a robust six-footer with big hands, big feet, handlebar mustaches, and a big voice. Gus bought his first hotel in Cisco, Texas & built his first hotel in Dallas, Texas. Then bought the second hotel which is the famous Waldorf Astoria, New York in 1931 fifteen years later became a Hilton Hotel. He (Gus) had been his first big dream & he worked harder making it a reality, suffered more heartbreak, struggled against bigger odds over this infinitesimal building in the middle of nowhere than at any other time in my career, barring the Depression.

PROCESS

6. Think and Grow Rich: The Original, an Official Publication of the Napoleon Hill Foundation

Author: Napoleon Hill

“Organized through 25 years of research, in collaboration with more than 500 distinguished men of great wealth, who proved by their own achievements that this philosophy is practical.”   Over 80 Million Copies Sold

This edition of Napoleon Hills Classic Think and Grow Rich is a reproduction of Napoleon Hills personal copy of the first edition, the ONLY original version recommended by The Napoleon Hill Foundation, originally printed in March of 1937.

The most famous of all teachers of success spent a fortune and the better part of a lifetime of effort to produce the Law of Success philosophy that forms the basis of his books and that is so powerfully summarized and explained for the general public in this book.

In Think and Grow Rich, Hill draws on stories of Andrew Carnegie, Thomas Edison, Henry Ford, and other millionaires of his generation to illustrate his principles. This book will teach you the secrets that could bring you a fortune. It will show you not only what to do but how to do it. Once you learn and apply the simple, basic techniques revealed here, you will have mastered the secret of true and lasting success. 

Money and material things are essential for freedom of body and mind, but there are some who will feel that the greatest of all riches can be evaluated only in terms of lasting friendships, loving family relationships, understanding between business associates, and introspective harmony which brings one true peace of mind! All who read, understand, and apply this philosophy will be better prepared to attract and enjoy these spiritual values.

PEOPLE

5. How to Win Friends & Influence People

Author: Dale Carnegie

One of the best-known motivational guides in history, Dale Carnegie’s ground breaking book has sold tens of millions of copies, been translated into almost every known language, and has helped countless people succeed.

Originally published during the depths of the Great Depression–and equally valuable during booming economies or hard times–Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their professional and personal lives.

How to Win Friends and Influence People teaches you:

  • How to communicate effectively
  • How to make people like you
  • How to increase your ability to get things done
  • How to get others to see your side
  • How to become a more effective leader
  • How to successfully navigate almost any social situation
    And so much more!

Achieve your maximum potential with this updated version of a classic–a must-read for the 21st century.

STRUCTURE

4. Built to Last: Successful Habits of Visionary Companies: 2

Author: Jerry I. Porras Author: Jim Collins

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day — as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: “What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?”

Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.

STRATEGY

3. Accelerating Excellence: The Principles that Drive Elite Performance

Author: James A. King

AMBITION IS NOT THE PROBLEM. FOLLOW THROUGH IS. In Accelerating Excellence James King draws on his fifteen years of experience as a trusted advisor to some of the worlds most elite and exclusive organisations combined with cutting edge scientific research to reveal the foundational principles that are proven to drive elite performance. This inspiring book is bursting with highly actionable strategies you can apply today that will make you better tomorrow. You will learn how to:

  • Align with the principles all outlier performers have leveraged in order to obtain and sustain elite performance.
  • Ignite your psychological firepower and unleash the inner confidence, motivation and resilience that we all know drive success.
  • Apply a methodology that will channel your ambition, talent and effort so allowing you to get better faster.- Rapidly acquire skills that stick blowing the 10,000-hour rule out the water.
  • Win the head game mastering your emotions so you can access your best when it matters most.
  • Generate breakthrough solutions to innovate and stay ahead of the rest. Accelerating Excellence will revolutionise the way you perceive excellence, potential and talent, crushing some of the most entrenched assumptions along the way.

You will emerge inspired about the possibility that exists before you, enriched with purpose, structure and direction along with a biological and psychological edge over the competition.

VALUES

2. A Legacy that Lasts: A Guide to Identifying, Preserving, and Transferring Your Family Values to the Next Generation

Author: Trudy Cathy White

Faith . . . family . . . integrity . . . generosity . . . gratitude.

These types of values were once the bedrock of most families and our culture. A quick look through today’s headlines, however, shows these values and many others are vanishing right before our eyes. In a time of unprecedented progress, we as a people are losing our values.

How do we reclaim the values that allow our families—and future generations—to flourish?

With intentionality and with a plan.

Author Trudy Cathy White, daughter of Chick-fil-A founder S. Truett Cathy, knows a thing or two about family values. Throughout her life, her parents modeled what it meant to be a servant-hearted, values-driven leader and ambassador for Christ in whatever role she was in. And, after spending decades as a missionary, camp director, mother to four, and grandmother to sixteen, Trudy has recognized that our attitudes, faith systems, and habits are tied to the values we are taught as children.

Every family has values, regardless of whether they’re intentional about identifying and communicating them. In A Legacy that Lasts, Trudy unpacks her guidebook for:
Getting clarity on your identity by answering life’s three big questions: Who am I? Why am I here? Where do I belong?
Identifying your family values with a fun, easy-to-implement exercise for both adults and children.
Learning how to use “value experiences” and other strategies to transfer your family values to the next generation.

As a parent, grandparent, teacher, or person of impact to the next generation, you have the power to help shape young people into the men and women God designed them to be. It’s never too late to get started, and this book will equip and inspire you for the exciting adventure of for identifying, preserving, and transferring your family values for the next generation!

MISSION

1. The Soul of a Lion: The Life of Dietrich von Hildebrand

Author: Alice von Hilderbrand

Dietrich von Hildebrand, widely regarded as one of the great Catholic philosophers of the 20th century, is well-known for his numerous books, but, until this present work, not much has been known of his remarkable and inspiring life. Written by his wife, Alice, also a highly respected Catholic thinker, this is a fascinating, moving and, at times, gripping account of a truly great man of the Church who suffered much for the faith. Based on a very long “letter” Dietrich wrote to his wife late in his life, it tells his story from his glorious youth with a unique intellectual and cultural formation, his conversion to Catholicism, his great passion for truth and beauty, his extensive writing on Christian philosophy and theology, and his steadfast, determined opposition to Nazism that made him a marked man who miraculously escaped execution. A powerful biography of a relentless fighter against injustice, a devoted son of the Church, a man who had the “soul of a lion”. Illustrated.